WHAT IS IT?
A collection of promotional marketing assets to showcase Narval's upcoming conferences and newly established partnerships.
Client: Narval
BACKGROUND
Narval is a Paris-based startup founded in 2022 that specializes in secure Web3 access management solutions. Their platform enables organizations to safely interact with decentralized applications by facilitating the use of institutional wallets and private keys.
PURPOSE QUESTION
How can Narval create LinkedIn and Facebook content that effectively promotes its upcoming conferences and partnerships, while clearly establishing the company’s serious, professional tone?
EXISTING PROMOTIONAL CONTENT
My client's primary goal with the development of new Instagram and LinkedIn content was to reduce the prominence of blue tones while establishing a cohesive visual identity that aligned with his current website.
Final Deliverables
EXISTING PROMOTIONAL CONTENT
Given Narval's focus on open-source Web3 access management, the content required a professional and serious tone to reflect the brand's reputation.
The new LinkedIn and Facebook posts now reflect the brand identity of their existing website. This consistency in brand identity allows the startup to further distinct themselves as an emerging company.
